The definition of a motto is a phrase or quote that is representative of a person or brand's ideals and values.noun
An example of a motto is Apple Computer's "Think Different" phrase.YourDictionary definition and usage example. Copyright © 2013 by LoveToKnow Corp.
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noun pl. mot·toes or mot·tos
- A brief statement used to express a principle, goal, or ideal. See Synonyms at saying.
- A sentence, phrase, or word of appropriate character inscribed on or attached to an object.
- A maxim adopted as a guide to one's conduct.
Origin: Italian, word, motto, probably from Vulgar Latin *mōttum, word; see mot.