A means of improving appearances or creating a falsely favorable impression.
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Decorative exhibition of retail merchandise in store windows.
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Goods and trimmings used in such displays.
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The arrangement or display of goods and trimmings in a store window to attract customers.
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Statements, actions, or display designed to make something seem better than it really is.
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A portfolio that looks better than it is. For instance, a trader may sell his or her losing positions at the end of the quarter or fiscal year to make the portfolio look more positive and thus impress investors. Positions with a profit also may be sold in order to record a profit.