Hype Definition

hīp
hyped, hypes, hyping
noun
hypes
Webster's New World
Exaggerated or extravagant claims made especially in advertising or promotional material.
American Heritage
Extravagant or excessive promotion.
Webster's New World
An advertising or promotional ploy.
American Heritage
Deception or fraud.
Webster's New World
Antonyms:
verb
To publicize or promote, especially by extravagant, inflated, or misleading claims.
Hyped the new book by sending its author on a promotional tour.
American Heritage
To stimulate or enliven by or as by the injection of a drug.
A hyped-up fanatic.
Webster's New World
To deceive or con.
Webster's New World
To promote in a sensational way.
Webster's New World

To promote heavily; to advertise or build up.

They started hyping the new magazine months before its release.
Wiktionary

Other Word Forms of Hype

Noun

Singular:
hype
Plural:
hypes

Origin of Hype

  • Partly from hype a swindle (perhaps from hyper–) and partly from hype(rbole)

    From American Heritage Dictionary of the English Language, 5th Edition

  • Shortening and alteration of hypodermic

    From American Heritage Dictionary of the English Language, 5th Edition

  • From hyperbole.

    From Wiktionary

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