lucrative

lu·cra·tive (lo̵̅o̅′krə tiv)

adjective

producing wealth or profit; profitable; remunerative a lucrative investment

Etymology: ME lucratif < L lucrativus < pp. of lucrari, to gain < lucrum: see lucre

lu′·cra·tively adverb lu′·cra·tive·ness noun

modif.

Modifying Another Word

potentially: With First moving out of the market, there's a gap for another operator to move in to a potentially lucrative market.
hugely: It provides a way out of the current 'A ' level exam fiasco and, as such, may be hugely lucrative.
highly: To date the building has proven to be a highly lucrative investment.
extremely: Steve is presently trying to prevent an extremely lucrative client from giving him the slip.
equally: Equally lucrative is the narcotics trade which generates a staggering $ 500 billion per annum.
increasingly: The report is a unique and original analysis of the increasingly lucrative area of movie sequels.

Preposition: for

company: With property prices rising, this can be very lucrative for companies.
investor: This ever strengthening tourist market could prove lucrative for British investors considering a buy-to-let property purchase.
publisher: To suggest that it's lucrative for a few publishers is ridiculous.
manufacturer: The wearing of black was well established and became quite lucrative for manufacturers of crepe, such as Pryce-Jones in Newtown.

Modifies a noun

sideline: I always thought it was a vocation they felt to serve their fellow man, not a lucrative sideline.
contract: The contract he signed was then the most lucrative contract in sports history: a 10-year deal worth $ 252 million.
franchise: Start a lucrative management franchise in the handyman business, a £ 28 billion market in the UK.
market: In Japan a lucrative market for elderly gamers has risen within their aging society.
bid: Ran the company lucrative bids a major issue of assets.
niche: Fitness instruments make up a lucrative niche in the Finnish consumer electronics industry.

Used with adjective complement

prove: Ranking high in Google for popular keywords can prove very lucrative.
become: It's a well known fact: even the simplest ideas can become very lucrative.
seem: The Truth behind Pension Mortgages A pension mortgage may seem lucrative at the first sight.

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