counterprogram

(kounˈtər-prōˌgrăm, -grəm)

verb coun·ter·pro·grammed or coun·ter·pro·gramed, coun·ter·pro·gram·ming or coun·ter·pro·gram·ing, coun·ter·pro·grams
transitive verb
To schedule (a television or radio program) so as to compete or contrast with a program broadcast simultaneously on another station.
intransitive verb
To engage in such scheduling.
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