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referral

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The definition of a referral is the act of telling someone about the positive features of a person or a business, or the person who is being referred.

(noun)

An example of a referral is telling someone why a certain person or business would be a good relationship for them to consider.
An example of a referral is a patient who has come to see a doctor based on the recommendation of another medical professional.

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See referral in Webster's New World College Dictionary

noun

a referring or being referred, as for professional service, etc.
a person who is referred or directed to another person, an agency, etc.

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