But people still seem to get very titillated by sex.
Erica's ups and downs, marriages, loves found and loves lost have titillated fans for decades.
Who was Rudi Gernreich, and what inspired his outrageous swimsuit designs that have shocked and titillated millions over the last 40 years?
Then there are all the fans in between who enjoy being titillated by what may happen while maintaining a small measure of uncertainty.
From the official site to the fan sites, fans of the Bold and the Beautiful are tantalized, teased and titillated with sexy stories about fashion, love, lust, tragedy and triumph.