Indaba is a fairly new brand that began with the demolition of apartheid.
A bottle of Indaba probably helps to lubricate discussion along these lines as well.
An additional note, a portion of sales of Indaba helps fund the Indaba Scholarship back in South Africa to assist students in the wine industry.
The word Indaba is a Zulu word roughly meaning to gather in a community and communicate in an open forum where individuals can express themselves.
What I find even more disconcerting is that South African architects appeared to have shown a disinterest in the Indaba.