Good Wine Needs No Bush Definition
Something good does not need to be advertised.
Wiktionary
Origin of Good Wine Needs No Bush
First recorded in the epilogue to As you Like it by William Shakespeare: "If it be true, that good wine needs no bush, 'tis true, that a good play needes no Epilogue." Here, the term bush denotes a branch or bunch of ivy formerly hung as a vintner's sign in front of a tavern.
From Wiktionary
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