In this way, the company is harkening back to the true nature of cats as the quintessential carnivore.
Heatherton played the role of a Serta spokeswoman, harkening back to her heyday when she was featured in Serta advertisements.
Consumers feel comfortable wearing timeless classics and period fashions harkening back to the modest, good old days.
Fast forwarding through the opening sequence of a show might save some time, but thinking of some of the classic TV theme songs from the past may have you harkening back to the good old days.
