To make (an urban area, for example) attractive to young affluent residents or consumers.
(often used pejoratively) To redevelop (an urban area or commercial premises) so as to attract affluent young professionals as residents or clientele.
This used to be an honest old-fashioned backstreet boozer but, like Fulham itself, the pub has had its soul ripped out since it has been yuppified.
Origin of yuppify
- yuppie –fy
From American Heritage Dictionary of the English Language, 5th Edition
- yuppie +"Ž -ify