Push Poll Definition

noun

A method of denigrating or promoting a viewpoint or a candidate under the guise of a public-opinion poll whose questions are worded in a biased fashion in an effort to influence voters.

American Heritage

An opinion poll designed to produce specific results and "push" a certain narrative by influencing the views of respondents.

The local paper has just released the results of what can only be described as a push poll. The pollsters fed numerous cherry-picked data points and statistics to respondents before asking their opinions on newly proposed government policies. There can be no doubt that the results would have been different had those interviewed not been led to the conclusions the pollsters wanted.

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