"Firma" is the Jewel Collection's attempt at an Italian varietal blend with Barbera, Cabernet Sauvignon, Sangiovese and Petite Sirah.
Probably wisely the winemakers did not try to replicate an Italian recipe, instead throwing in some Cabernet Sauvignon and Petite Sirah along with the Italian grapes.
He successfully has uprooted and replanted some of the old vines while preserving many of the best, particularly the Petite Sirah.
The majority of varietals are Cabernet Sauvignon, Merlot, Viognier, and Petite Sirah.
Syrah dominates the blend with 43 percent, but then Grenache, Cabernet Sauvignon, Carignane, Mourvedre, Sangiovese, Cinsault, and Petite Sirah are thrown into the cask.