Cold-calling meaning

To make unsolicited telephone calls to potential customers without the benefit of any prior introduction or familiarity. Many stockbrokers typically find clients through cold calling. People selling financial services, such as financial planners and life insurance salespeople, also make cold calls. Cold calling occurs frequently in the United States and to a lesser extent in other countries.
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The practice of making unsolicited telephone calls or house calls to potential clients, voters or other groups in order to drum up custom or investigate intentions.
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Alternative spelling of cold calling.
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