Alex took pride in that fact.
The interior was marble and polished wood, dating back to a time when first generation craftsmen took pride in their workmanship.
They hated, feared and despised the Irish, and took pride in preserving their pure English speech.
Yet it once took pride of place on the check tablecloth at many a distant bistro in Britain.
The company took pride in their handcrafted boots, and today it remains a unique brand that is unlike any other.