first-run

(fʉrstrun)

adjective

designating or of:
  1. a film in its first schedule of performances
  2. a theater that shows first-run films
  3. a TV program or series being telecast for the first time on a network or by syndicating

See first-run in American Heritage Dictionary 4

noun
The initial period in which a movie is released.

Related Forms:

  • firstˈ-runˈ (fûrstˈrŭnˈ) adjective

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