milline

(millīn′)

noun

  1. a unit of measurement equal to a one-column agate line (of an advertisement) in one million copies of a publication
  2. the cost per milline of an advertisement

Origin: mil(lion) + line

See milline in American Heritage Dictionary 4

noun
  1. A unit of advertising copy equal to one agate line one column wide printed in one million copies of a publication.
  2. The cost of a unit of advertising copy.

Origin:

Origin: mil(lion)

Origin: + line1

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