Data that are non-numeric, such as colors, images and descriptions. Qualitative data are harder to analyze than quantitative data, which are numeric quantities. See qualitative.
"qualitative data." YourDictionary, n.d. Web. 14 January 2019. <https://www.yourdictionary.com/qualitative-data>.
qualitative data. (n.d.). Retrieved January 14th, 2019, from https://www.yourdictionary.com/qualitative-data
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