The minutes of IP traffic that are part of an enhanced application. Coined by Jeff Pulver of Pulver.com, purple minutes include voice, data and video content in contrast to "black and white" minutes, which measure standard telephony traffic.
"purple minutes." YourDictionary, n.d. Web. 14 December 2018. <https://www.yourdictionary.com/purple-minutes>.
purple minutes. (n.d.). Retrieved December 14th, 2018, from https://www.yourdictionary.com/purple-minutes
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