(NVIDIA Corporation, Santa Clara, CA, www.nvidia.com) A leading designer of graphics and mobile processors. Founded in 1993 by Jen-Hsun Huang, Chris Malachowsky and Curtis Priem, NVIDIA launched its first multimedia processor, the NV1, in 1995. NVIDIA is a fabless company (chips are made elsewhere) that is known worldwide for its advanced technologies. NVIDIA chips with brand names such as GeForce, Quadro and Tegra are built into the products of numerous vendors. See GeForce, Tegra, NVIDIA SHIELD, Physx, SLI, CUDA and 3D Vision.