analysis of a firm’s strengths,
weaknesses, opportunities, and threats. A SWOT analysis helps evaluate
how a company will perform in a competitive environment.
"SWOT analysis." YourDictionary, n.d. Web. 15 October 2018. <http://www.yourdictionary.com/swot-analysis>.
SWOT analysis. (n.d.). Retrieved October 15th, 2018, from http://www.yourdictionary.com/swot-analysis
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