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merchandising

The definition of merchandising is the act of promoting someone or something for sale in a retail store or retail setting.

(noun)

An example of merchandising is what a publicist does for a new movie.
An example of merchandising is action figures created of movie characters to help promote and profit from a new movie.

See merchandising in Webster's New World College Dictionary

noun

that part of marketing involved with promoting sales of merchandise, as by consideration of the most effective means of selecting, pricing, displaying, and advertising items for sale in a retail store

See merchandising in American Heritage Dictionary 4

also mer·chan·diz·ing

noun

The promotion of merchandise sales, as by coordinating production and marketing and developing advertising, display, and sales strategies.

Learn more about merchandising

merchandising business definition

merchandising in a sentence

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