road show

road show idiom
A tour made for a particular purpose, especially a political campaign. For example, It was primary season, and every would-be candidate was planning a road show. This term originated about 1900 for touring theatrical productions and in the mid-1900s began to be transferred to other endeavors.

The American Heritage® Dictionary of Idioms by Christine Ammer. Copyright © 2003, 1997 by The Christine Ammer 1992 Trust. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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