- (Alberta and British Columbia, slang) Men's brief-style underwear.
- Make sure you do laundry tonight, I'm going to need some clean gonch in the morning
Used in British Columbia and Alberta. Gitch and gotch are variants heard east of Alberta. It is also acceptable to append -ies to any of these variants, especially when referring to the underwear of male children. The term is becoming more widespread in use as a result of the rise in popularity of Vancouver-based undergarment company GinchGonch. A gotch-pull or gonch-pull is another name for a wedgie.