direct mail

advertisements, solicitations, etc. mailed directly to a large number of individuals

See direct mail in American Heritage Dictionary 4

noun
Advertising circulars or other printed matter sent directly through the mail to prospective customers or contributors.

Related Forms:

  • di·rectˈ-mailˈ (dĭ-rĕktˈmālˈ, dī-) adjective
  • direct mailer noun

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