Curb Appeal Definition

noun
Pleasing, inviting quality that interests prospective buyers.
Webster's New World
Alternative form of curb appeal.
Wiktionary

(idiomatic) The visual attractiveness which a house, commercial establishment, or other real estate property has when initially seen by a prospective buyer or other person standing in front of the property "at the curb".

Wiktionary

(idiomatic) The visual attractiveness of an automobile, as seen from street level.

Wiktionary

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curb appeal