creativity

The definition of creativity is the ability to come up with new and exciting ideas.

(noun)

  1. When Apple Computer comes up with a brand new product such as the iPod that no one has ever thought of before, this is an example of creativity.
  2. When a painter creates a beautiful work of art, this is an example of creativity.

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See creativity in Webster's New World College Dictionary

noun

creative ability; artistic or intellectual inventiveness

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