pure risk

pure risk definition - business

pure risk

A risk for which there is a possibility of loss, but no possibility of gain. The possibility of a vehicle being involved in an accident is an example of a pure risk. Most pure risks are insurable. Compare speculative risk.

The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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