product development process

product development process definition - business

product development process

The progression of stages over which an organization develops an idea through to launching a good or service. Stages might include creating, developing, testing, and launching.

The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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