national account

national account definition - business

national account

A key customer that is often serviced by a special salesperson or group. For example, a book publisher may employ several people who deal only with national booksellers such as Books-A-Million and Barnes & Noble.

The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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