marketing intermediary

marketing intermediary definition - business

marketing intermediary

An independent business that assists in the distribution of goods and services produced by other business. For example, a book distributor assists publishers in getting their books into retail outlets.

The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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