judgment sample

judgment sample definition - business

judgment sample

Selection of a sample on the basis of personal experience and knowledge rather than scientific principles. For example, a market researcher might draw a sample based on his or her personal knowledge of the subject.

The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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