consumerism

consumerism definition - business

consumerism

  1. A movement to promote consumer interests, including improved safety standards, better dissemination of information, and greater value.
  2. The economic theory that increased consumption of goods and services is good for the economy.

The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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