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The American Heritage Dictionary of Business Terms » captive product
captive product
captive product definition - business
captive product
A product that is manufactured for use with another product. Software games that work only with a particular game console are captive products. Likewise, specialized razor blades may fit only a particular type of razor. Captive products are often sold at high prices because they become a necessary part of the other product.
The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.
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