below market

below market definition - business

below market

Of, or relating to, a price that is lower than would be expected. For example, a credit card company might temporarily offer a below-market interest rate on transferred balances as an enticement for customers to move balances from other loans.

The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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