affinity card

affinity card definition - business

affinity card

A debit or credit card issued through an agreement between a card issuer and a sponsoring organization. The card is offered to the organization's members and often provides users with special benefits, such as reduced interest rates or no annual fee, and the sponsoring organization with compensation.

The American Heritage® Dictionary of Business Terms Copyright © 2009 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

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