assure Hear it!

assure Definition

as·sure (ə s̸ho̵or′)

transitive verb -·sured′, -·sur′·ing

  1. to make (a person) sure of something; convince
  2. to give confidence to; reassure the news assured us
  3. to declare to or promise confidently I assure you I'll be there
  4. to make (a doubtful thing) certain; guarantee
  5. to make safe or secure
  6. Chiefly Brit. to insure against loss, esp. of life

Etymology: ME assuren < OFr asseurer < ML assecurare < L ad-, to + securus, secure

assure Synonyms

assure

v.

  1. To guarantee

    vouch for, ensure, confirm, secure; see guarantee 1.

  2. To convince

    prove, persuade, reassure; see convince.

  3. To promise

    pledge, affirm, swear; see promise 1.

  4. To encourage

    reassure, inspirit, hearten, comfort; see comfort, encourage 2.

assure Usage Examples

Preposition: of

  • welcome: You will be assured of a very warm welcome.
  • confidentiality: The pupil questionnaire was presented as normal classwork but pupils were assured of confidentiality.
  • quality: You are assured of excellent picture quality with every shot thanks to a 5.1 effective Megapixel Super HAD CCD.
  • comfort: Made from solid Maple wood you can be assured of the comfort.
  • success: If met, the targets will ensure there is sufficient confidence, competence and connectivity for an online SOLSN to be assured of success.

Object

  • tenancy: There are seventeen grounds in law on which an assured tenancy may be brought to an end.
  • rest: Please rest assured that your credit card details will be kept confidential.
  • Hon: Having recently visited Devon, Cumbria and Worcestershire, I can assure the right hon.
  • shorthold: The tenancy is assured shorthold that has become periodic.
  • sum: The sum assured under each policy should be the amount required to meet the value of the life assured's share on death.
  • quality: We are also government funded and quality assured by the Guidance Council so you will receive the best service possible.

Used with why or when

when: Customers too felt assured when speaking directly to someone who knew exactly how jewelry was made and repaired.

Modifying Another Word

  • mutually: The possession of nuclear weapons by both sides led to the ultimate deterrent doctrine of mutually assured destruction.
  • solemnly: Each warring nation solemnly assured you it is fighting under the impulse of self-defense.
  • confidently: As Powys so confidently assures us: The builders of Stonehenge have perished; but there are those who worship its stones still.
  • virtually: By virtue of its checks and balances, a successful outcome is virtually assured.
  • technically: She is technically assured but acts well beyond her years and at a level most dancers can only dream of.
  • thereby: The test should be correlated to the membrane's ability to remove standard micro-organisms, thereby assuring it's performance prior to use.

Preposition: that

  • charm: Choosing a Maui Wedding Photographer You can rest assured that the charm of your Maui wedding will be captured in photos.
  • everything: Once you have placed an order with us you can rest assured that everything will be co-ordinated without fuss on your behalf.