A popup message that encourages the user to download and install an application or to use an installed app that has not been run for some time.
"application install ad." YourDictionary, n.d. Web. 16 May 2018. <http://www.yourdictionary.com/application-install-ad>.
application install ad. (n.d.). Retrieved May 16th, 2018, from http://www.yourdictionary.com/application-install-ad